Insights

Insights & Resources

Practical, research-backed ideas for selling, leading, and getting to yes faster.

4:30 AM Terror. 9:30 AM Successful SKO. The four WHYs every sales kickoff needs to answer.
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4:30 AM Terror. 8:30 AM Time to Deliver.

Nine months building a new branding and messaging toolkit. Sixty minutes to introduce it. The four WHYs every sales kickoff or presentation needs to answer.

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You Don’t Get What You Deserve.

You Get What You Accept. Video Lesson: MAPS to GET TO YES FASTER® If you missed Last Week’s Webinar Part 1 of 2: YESCALATE® with Dean Minuto The 90-Minute Part

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On Memorial Day thoughts on the Power of GIVE.

  LESSON: The Power of GIVE is EVERY DAY—————————————————- Who do you need to get to yes with this week? There are 7 simple (and timeless) strategies you can

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2nd-Best Direct Mail Piece Ever: HOW SAD.

Quick Tips and Example: 2nd-Best Direct Mail Piece Ever. (How Sad) —————————————————- LESSON: Five Best Practices and Yet… ————————————————– 12:16 pm today this letter arrived in my mailbox 12:20 pm

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Show Them Others. (“You’re not Alone.”)

LESSON: Where’s the Evidence? ———————————————You need a YES from someone this week. Quick question: Are they uncertain about whether they should choose you, they should choose another, or they

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Research: Top 5 Mistakes to Avoid to Get to YES

Recently Vistage Florida (a leading part of the World’s Best, and likely America’s First CEO learning network) asked me to share my research into the Top 5 Mistakes that business

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Today’s Command: “March Forth.”

Today’s date always inspires me “March 4th” as in “March Forth, Ever Onward…” I tend to read it as a Command… And I usually need it right about now, at

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What is your “Before & After” Message?

Quick Tip #13 is less than a minute long… Click for Video You know this: people pay attention to change… (because a change in our environment represents potential risk) But

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We are safer together

…our Article last week IKEA EFFECT ON YOUR BRAIN discussed the “collaboration effect” on the human brain …people like to participate We are hard-wired for “We”. /// read full article

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IKEA effect on your Brain.

Bottom Line up-front: Ingvar Kamprad built IKEA, he asked people to help build his furniture and they built his fortune. Let’s consider the billionaire’s genius idea, why it worked so

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