Insights

Insights & Resources

Practical, research-backed ideas for selling, leading, and getting to yes faster.

4:30 AM Terror. 9:30 AM Successful SKO. The four WHYs every sales kickoff needs to answer.
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4:30 AM Terror. 8:30 AM Time to Deliver.

Nine months building a new branding and messaging toolkit. Sixty minutes to introduce it. The four WHYs every sales kickoff or presentation needs to answer.

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“Can you Eliminate ONE thing?”….This Week.

You can use Brain Science to GET TO YES FASTER® Because the Brain is Predictable. Last week we focused on asking “Do you have a pen handy? Because we know

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“Do You have a Pen and Paper?”….This Week.

Use Brain Science to GET TO YES FASTER® this week. Handwriting IMPRINTS the brain. A Thing in Motion STAYS in Motion. Commitment IN WRITING are up to 200% more likely

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“There are TWO Moments of Power”….This Week.

“You have TWO Moments of Power in any interaction… …the brain sparks at the Beginning and the End.” Because the Brain is Predictable. Today’s one minute video tip … YESCALATE®

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“I See”….This Week.

“How will we make it visual (so they say “I see.”) for those we want to influence this week?” This email goes to 8,939 CEOs and Key Executives who have

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One Question for Us This Week…

“How will we lower risk (and increase safety) for those we want to influence this week?” Focus on that one question with your Team this week. Lowering risk is essential

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There only 23 hour in day.

That’s what he said. (With a thick Korean accent.) Then he saw the confused look on my face. So, he repeated it to me: “There only 23 hour for you

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“What Worked? You started WATCHING!” (Week 10)

Apply this Brain Science Improve your Sales It’s Simple. (START NOW WITH 3 THINGS.)   WHAT IF you could use the brain’s own shortcuts (cognitive biases like visuals and peer-based

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“It ain’t BRAGGING if you….” (Week 9)

“It ain’t braggin if ya back it up.” So says the great American philosopher Robert James Ritchie, (better known as Kid Rock– the line is from the song Cocky) and

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“Your Brain has a BS Button.” (Week 8)

  YESCALATE® Tip # 8 “SUPPLY” Triggers the BS Button Your Application Exercise for Week 8 is taken from the YESCALATE® Full Day Workshop (links for you for the previous

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