Insights

Insights & Resources

Practical, research-backed ideas for selling, leading, and getting to yes faster.

4:30 AM Terror. 9:30 AM Successful SKO. The four WHYs every sales kickoff needs to answer.
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4:30 AM Terror. 8:30 AM Time to Deliver.

Nine months building a new branding and messaging toolkit. Sixty minutes to introduce it. The four WHYs every sales kickoff or presentation needs to answer.

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Start Here: Because Rust Never Sleeps.

…take a few moments and get aligned for the new year. Preventative Maintenance for High-Performance Click for Handout Watch the Video Lesson Think about the past year: What did you

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YES-CRAFT One Minute Lesson: What’s The Difference?

The brain is the survival organ in your body. The brain’s primary purpose is to keep you alive. The brain is constantly scanning the environment for threats. Any change

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THERE ARE NO BAD WOLVES.

…our Article this week A WOLF IS A WOLF discussed the “rush response” that keeps wolves alive and also the “cognitive bias” that humans have to process visuals faster than

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A WOLF IS A WOLF

SCIENTIST: “Don’t ever run from wolves.” DEAN: “Their response will disappoint you.” Biologists know something about wolves’ brains that is consistent with what Psychologists know about human’s brains: we are

Story Tellers and Brain Whisperers

PIRATE: “Dead men tell no tales.” DEAN: “But the rest of us sure as hell do– with every breath we take.” You tell tales to your clients, to your employees,

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You Want Proof: “An OSCAR and the Bartender’s TIP CUP.”

People want Proof. What is an Oscar award this evening worth to an actor? (MILLIONS.) (What is JUST BEING NOMINATED worth to them? Some studies say an actor’s salary can

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“How? Slowly at first, and then all at once.”

Slowly at first, and then all at once. Or… “A thing in motion stays in motion.” Think about it… How did your kids grow up? How does a man grow

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WATCH 1- Minute QUICK TIP: “Fight, Flight and FREEZE: …make the STAGE SAFE.”

Quick Tips “Make it SAFE.” Click for Video Tip “What would life be if we had no courage to create?” My daughter and I were standing in line to

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Quick Video Tip #10

QUICK VIDEO TIP FROM DEAN https://www.youtube.com/watch?v=p-MSlrJyHvk TIP #10 Thinking SLOWS DECISIONS Quick Question… Are you and your Team hearing: “I NEED TO THINK ABOUT IT?” from the people that YOU

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