You Want Proof: “An OSCAR and the Bartender’s TIP CUP.”

Posted on by Yescalate Team
unnamedPeople want Proof.
 

What is an Oscar award this evening worth to an actor? (MILLIONS.)
(What is JUST BEING NOMINATED worth to them? Some studies say an actor’s salary can double and a movie’s box office take can as well.)
 
Why? Because more people will go see the movie AFTER it receives the nod from the Academy.
 
A third-party endorsement is a worth a lot because it eliminates our perceived risk.
“If THEY say it is good it MUST be.”
What are some of the most powerful third-party endorsements that you can get?   Continue reading →

Quick Video Tip #10

Posted on by Yescalate Team

QUICK VIDEO TIP FROM DEAN

 

TIP #10
Thinking SLOWS DECISIONS

Quick Question…

Are you and your Team hearing: 

“I NEED TO THINK ABOUT IT?” 

from the people that YOU need to get to yes? 

Remember: 

THINKING SLOWS DECISIONS. 

“What is the Fastest Way to Trigger the Brain?”

Posted on by Yescalate Team

QUICK VIDEO TIP FROM DEAN

 

TIP #8
“Remember The BS Button.”

 

The fastest way to trigger someone’s brain 
is by LIMITING SUPPLY—
…because people pay more attention to 
what they might LOSE
than they do to 
what they might GAIN.

Quick Video Tip #5

Posted on by Yescalate Team

QUICK VIDEO TIP FROM DEAN

 

TIP #5
Hug Em. And They’ll Hug You Back.

YESCALATE® Quick Tip # 5 I LIKE YOU
 
Three beautiful words…
“I like you.”
 
The research shows that
when you pay someone a compliment
their brain releases a chemical called dopamine.
You know what dopamine does to the brain?
The same thing that heroin does to Keith Richards’ brain:
It makes you feel good.
Really, really good.
It’s a feeling that people like. 

Video Tip #3: Eliminate One Thing

Posted on by Yescalate Team

ONE MINUTE VIDEO TIP FROM DEAN

 

TIP #3
“What are the FIRST THREE THINGS…
Can you ELIMINATE ONE?”

 

CLICK to get workbooks or more videos for your team.

Book-and-Handouts
The craft of building yeses is what I teach. 

Today’s Tip is one of dozens of application exercises you can apply

by reading my book or attending one of my Workshops.

(Register for the Public Workshop June 10th in Detroit)

 

With your success in mind,

Dino