Insights & Resources

Context Changes Perception

CONTEXT Changes Perception What comes first changes how everything else is experienced. In behavioral science, this shows up as framing, anchoring, contrast effects, and reference points. Different language, same principle:

Control Stress. Create a Space. Starting Different®.

We don’t control when stress shows up. We only control what we do next.   That’s why reactions happen faster than reasoning In brain science terms, when you’re triggered, your

Interested in powering your sales team?

Are you ready to set your team up their best year yet? YESCALATE® is ready to get your team going!

Come along, we’re going to YESCALATE®

Let’s YESCALATE® This.   While YESCALATE® is a sales program, more recently it has also been used as a verb, especially by my largest client. Now, I am not self-centeredly

The Science of Sales, Engagement, Learning and Leverage

3 min Video and Workshop Invite May 28th, 2024 Bottom Line Up-Front (BLUF)

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