Insights & Resources

The Power of We

Collaboration is one of the most powerful signals in human engagement. At its simplest, collaboration tells another person: you are not alone. That matters because the brain is wired for

Make It Simple to Start: How Small First Steps Build Momentum

Most plans don’t fail because people disagree. They fail because the starting point is unclear. When something feels large, complex, or risky, people hesitate. That hesitation is not always laziness.

Interested in powering your sales team?

Are you ready to set your team up their best year yet? YESCALATE® is ready to get your team going!

Seed Evidence. Grow Results.

“The research suggests that when people are in situations of uncertainty, they look for evidence indicating they’re about to make the right decision.” This is from page 58 from my

Objection Prevention eats Objection Handling for lunch

Understanding the difference between objection handling and objection prevention—and between objections and conditions—can immediately improve your sales performance. And it’s not just technique——it’s brain science and at the core of

Resources