Video of Webcast: Top 5 Essential Brain Shortcuts in Disruptive Times
YESENTIALS® Shortcuts for Today’s Reality with Dean Minuto Good morning, all! By request of clients (many of them my closest friends) we have been recording 30-minute webcasts with their teams this week. This is the most recent for you to view and share… We have delivered 9 of them this week for Teams […]
“Do You Have Our Back?” Prove it.
How far would you go to say “I got your back” to those you want to influence? What you do now (during this Coronavirus epidemic) manifests your values to the people around you. It’s either “I got your back”or “We are only thinking about ourselves”
WHY THIS AFTERNOON MATTERS (a lot).
RESEARCH SHOWS THAT THIS AFTERNOON (Friday) MATTERS… (a lot) I’m writing this article at the end of the week. (WHAT A WEEK IT WAS!)
…my favorite day, March FORTH!
BEFORE THIS BEAUTIFUL DAY ENDS …my favorite day on the Calendar (I wanted to share one thought)
Scientists found it. The YES button.
SCIENTISTS HAVE FOUND IT …the YES button in the brain. (And you can learn how to trigger it.) Science has found hundreds of specific triggers, that when present in people’s environment will trigger the YES button. Scientists call these triggers “cognitive biases” and they explain why your customers say YES to some requests– say I NEED TO THINK ABOUT IT to others– or flat out tell […]
My best friend’s “Bag of Rocks”
“Everyone has their own bag of rocks.” …you’ve heard the phrase. The bag is filled with their sorrow, their pain. My grandmother said: “If one night God brought you into the room where He keeps everyone’s bag of rocks… and let you set your bag down and peek into all the other bags… You’d say: […]
Wanna get better at this…? (a gift to get you started!)
I was thinking about our “craft“… for all of us… and how we get to Mastery around what we do. And the math is simple enough: Improve 1% a day, in 70 days you are twice as good. If that’s too fast for you… Then just improve 1% a week, and in 70 weeks you are twice as good. So […]
(Tiny Steps) What Dr Fogg Knows about February
I think you will find the WSJ article “On the Journey to New Habits” from Dr Fogg (yup, real name) Founder and Director of the Behavior Design Lab at Stanford University to be incredibly timely (welcome to the New Year), strategic (the importance of “habits” and “prods”) and simple—
“Chunk your Ask…” (This Week.)
Use Brain Science to GET TO YES FASTER® Because the Brain is Predictable. People often choose SAFE over RISKY. and large commitments imply RISK. Instead of asking for something big break the ask up into a series of smaller commitments. Here is your one minute video tip … YESCALATE® Tip # 2 BREAK IT UP
An Admission. (The Science behind “Great News!”)
You can use Brain Science to GET TO YES FASTER® But first, an admission: I love Salesmen. The True Professional– man or woman. Yeah, I said it. I always have. (Deep down inside so do you.) I love it when they say “I got Great News for you!” Because I know it’s evidence that they’ve […]
