THERE ARE NO BAD WOLVES.
…our Article this week A WOLF IS A WOLF discussed the “rush response” that keeps wolves alive and also the “cognitive bias” that humans have to process visuals faster than words. ///read full article /// (watch 8-min Video for your Team on humans’ bias for visuals) Our brains are wired to respond to stimuli in specific ways. Sunday Musing: We are what we are. […]
A WOLF IS A WOLF
SCIENTIST: “Don’t ever run from wolves.” DEAN: “Their response will disappoint you.” Biologists know something about wolves’ brains that is consistent with what Psychologists know about human’s brains: we are what we are. Our brains are wired to respond to stimuli in specific ways.
Story Tellers and Brain Whisperers

PIRATE: “Dead men tell no tales.” DEAN: “But the rest of us sure as hell do– with every breath we take.” You tell tales to your clients, to your employees, to your family.You tell ’em to yourself. We may not all be Pirates, (as much as we might like to be…)But we are all Story […]
You Want Proof: “An OSCAR and the Bartender’s TIP CUP.”
People want Proof. What is an Oscar award this evening worth to an actor? (MILLIONS.) (What is JUST BEING NOMINATED worth to them? Some studies say an actor’s salary can double and a movie’s box office take can as well.) Why? Because more people will go see the movie AFTER it receives the […]
“How? Slowly at first, and then all at once.”
Slowly at first, and then all at once. Or… “A thing in motion stays in motion.” Think about it… How did your kids grow up? How does a man grow old? Slowly at first, and then all at once.
WATCH 1- Minute QUICK TIP: “Fight, Flight and FREEZE: …make the STAGE SAFE.”
Quick Tips “Make it SAFE.” Click for Video Tip “What would life be if we had no courage to create?” My daughter and I were standing in line to buy a poster before Stevie Nicks came on stage in Philadelphia… Devon asked me: “Daddy do you think Stevie is still […]
Quick Video Tip #10
QUICK VIDEO TIP FROM DEAN https://www.youtube.com/watch?v=p-MSlrJyHvk TIP #10 Thinking SLOWS DECISIONS Quick Question… Are you and your Team hearing: “I NEED TO THINK ABOUT IT?” from the people that YOU need to get to yes? Remember: THINKING SLOWS DECISIONS.
“What is the Fastest Way to Trigger the Brain?”
QUICK VIDEO TIP FROM DEAN TIP #8 “Remember The BS Button.” The fastest way to trigger someone’s brain is by LIMITING SUPPLY— …because people pay more attention to what they might LOSE than they do to what they might GAIN.
You Gotta’ Bring Your A-Game to Every Gig
“How a Team turns a $250 Day into a $3 Million Day.” Look, it’s all Rock n Roll. ROCKING is your business. And BUSINESS IS GOOD. But your Team better bring your A-Game to the Bar or you won’t get invited to play the Stadium. Incremental Improvement every month will […]
Quick Video Tip #5
QUICK VIDEO TIP FROM DEAN TIP #5 Hug Em. And They’ll Hug You Back. YESCALATE® Quick Tip # 5 I LIKE YOU Three beautiful words… “I like you.” The research shows that when you pay someone a compliment their brain releases a chemical called dopamine. You know what dopamine does to the brain? The same thing that […]